ReBORN and Circular Economy in Construction

PRIA CIRCULAR ECONOMY IN CONSTRUCTION CONFERENCE

On March 12, 2025, the ReBORN project, funded by the European Climate Initiative (EUKI), was officially presented at Romania’s premier event dedicated to the circular economy in the building sector. Representing the Steinbeis Danube Center, Project Manager Roxana Boboruta delivered an insightful presentation to an audience of high-level stakeholders, highlighting the project’s key activities and anticipated outcomes.

The Romanian National Environmental Guard marked its 22nd anniversary during the PRIA Circular Economy in Construction Conference, held at the Aula Magna of the Technical University of Constructions in Bucharest. The event brought together 220 participants and was further enhanced by live streaming, allowing for greater engagement and outreach.

The circular building sector is rooted in an economic model that prioritizes extending the lifespan of products, minimizing waste through reuse and recycling, and fostering social and economic growth. This approach not only reduces environmental impact but also promotes prosperity across industries.

Across Europe, key players in the construction industry—architects, engineers, designers, and building materials companies—are increasingly embracing the reuse of materials and the recycling of waste as essential pillars of a circular building economy. A recent survey revealed that one-third of these stakeholders anticipate achieving a fully circular construction economy by 2030.

The focus remains on developing innovative solutions for recycling building materials. The primary challenge lies in maximizing the reuse of materials in the construction and renovation of buildings while minimizing resource wastage and advancing environmental protection.

Transitioning to a circular economy is not merely a necessity but a transformative opportunity. It enables the creation of solutions and products that address the performance, sustainability, and well-being needs of both current and future generations, while safeguarding the planet’s future.

A key driver of this transition is the synergy between waste generated by technological processes and renewable, reusable waste. According to recent data from the European Commission, measures like waste prevention, greening, and reuse could save EU companies up to 8% of their annual turnover while cutting total greenhouse gas emissions by 2–4%.

Furthermore, Building Information Modeling (BIM) is revolutionizing the way architects and engineers approach projects. By offering a three-dimensional design from the outset and providing detailed information about each project element, BIM facilitates more efficient design, construction, and operation processes, aligning with the principles of a circular economy.

Under the Waste Framework Directive, construction and demolition waste has been identified as a priority waste stream by the European Commission. The directive outlines the following key objectives:

1

Ensuring that the preparation for reuse, recycling, and other material recovery of non-hazardous construction and demolition waste (excluding natural materials classified under category 17 05 04 of the waste list) reaches at least 70% by weight.

2

Promoting selective demolition practices to enable the safe removal and handling of hazardous substances. This approach facilitates high-quality reuse and recycling by ensuring the selective removal of materials and the establishment of effective sorting systems.

3

Preventing the generation of waste at its source, thereby reducing the overall environmental impact of construction and demolition activities.

The ReBorn Project

ReBORN project, with Steinbeis Danube Center as a key project partner, aims to enhance energy efficiency and promote sustainable construction practices in Romania and Croatia. The project focuses on exploring the use of locally sourced natural materials and strengthening professional expertise within the construction sector.

Planned activities include:

Training programs

Architects, engineers, and public officials will be trained in carbon-neutral design, tendering, and construction, incorporating advanced methods and international standards

Material Innovation

The project will explore and promote carbon-neutral construction solutions, such as building blocks made from reed and hemp, expanding sustainable material choices. 

Guidelines and Tools

Practical resources will be developed to support public officials, local governments, and the private sector in transitioning to Zero Emissions Buildings (ZEB). 

Stakeholder Engagement

Local and national stakeholders, including government, NGOs, and construction professionals, will participate in awareness and capacity-building activities.

Revitalizing Buildings through Education, Optimization, and Renewable Norms (ReBORN). Read more.

Some panellists of PRIA CIRCULAR ECONOMY IN CONSTRUCTION CONFERENCE

Moderator: Raluca VOIVOZEANU – CEO, PRIAevents

Mircea FECHET- Minister of Environment, Water and Forests

Andrei CORLAN- Commissioner General, National Environmental Guard

Anca GINAVAR- Director, Ministry of Development, Public Works and Administration

Prof. univ. dr. eng. Prof. Radu Sorin VĂCĂREREANU – Rector of the Technical University of Constructions Bucharest

Cristian ERBAȘU – President, Federation of Employers’ Associations of Construction Companies

Constantin DAMOV- President of the Coalition for Circular Economy -CERC

Florin POPESCU – Business Unit Director, ROCKWOOL Balkans

Ciprian OPREA – CEO, MCA GRUP

Marinela DRĂCEA – President, CIROM

Radu MERICA – General Manager, RER Ecologic Group

Irina ODOR- Commercial Director, CELCO

Eugen SÂRBU, Partner, Sârbu Partners

Event Highlights and Panel Topics

Subjects tackled during the pannels:

  • Directive 850/2018 of the Circular Economy Package, updating the Landfill Directive
  • MDLPA projects on circular economy in construction
  • How do we raise awareness on circular economy in the construction sector, reduce the generation of waste from construction materials?
  • How can we reduce construction waste by re-incorporating it back into the value chain?
  • NRRP and funds for construction waste
  • What do producers of construction materials need to know about Law No. 249/2015 on how to manage packaging and packaging waste and beyond?
  • How much percent of materials must be recycled materials in the composition of products?
  • What about the construction of buildings and infrastructures how much recycled materials must be used, since when?
  • Green Deal Romania and construction waste. What are the funds? Who manages them?
  • Waste management coming from construction in Romania at the moment. What can be improved?
  • Is it possible to separately collect construction material waste: metals; wood; packaging waste (cardboard/paper, plastic, etc.); drywall; industrial waste? How?
  • The role of recycling companies, waste collectors, OIREPs, municipalities and central authorities? How to create an efficient management of these types of waste?
  • What campaigns and programs does each construction company have to collect and reuse materials? What is the responsibility of construction companies and developers? What about building material manufacturers?
  • Buildings and environmental impacts. Buildings have a significant environmental impact (40% energy consumption and 36% CO2 emissions)
  • What are the challenges facing building material manufacturers and what solutions are they coming up with? What about builders?
  • How much energy does a building consume? What are the solutions for lower connsum? What alternatives do building material manufacturers and utility companies come up with?
  • Europe should become climate neutral by 2050. Decarbonization, reducing carbon emissions to the level at which they are fully absorbed by nature – a challenge for industry in Romania? How will cement companies adapt? How have building material manufacturers adapted?
  • Digitalization and automation in the buildings and construction waste segment. Why is digitization important in this segment?
  • How have environmental companies invested in digitization? How can digitization be used to better transpare this sector? Are there EU funds or grants for this? How can they be accessed?
  • Advanced strategies for re-framing construction materials in the industrial value chain to promote the transition to the circular economy using BIM learning technologies

Curious to learn more about the ReBORN project or explore collaboration opportunities?

We’d love to hear from you and make great things happen together!